Saturday, November 12, 2011

Prove you can do it


  • The last step in Persuasion is to provide the evidence necessary to prove you can do the job on time and on budget. Typical kinds of evidence that you might put in a proposal include references, testimonials, case studies, resumes team members, project plans, guarantees, third-party validation such as awards, details about management philosophy, your company history, and so on. Note that I am not saying your proposal should  contain every one of  these type of substantiation. Include only what the decision  maker needs to see to feel confident about choosing you. That will be determined largely  by the criteria that matter to this decision maker and by the specific requirements of the RFP, if there is one. Also, in a situation where you're responding to an RFP, your actual anwsers will be part of the evidence you provide -basically, evidence of your ability to comply with the customer's requirements and meet their objectives.

PlanetUSA

FeedBurner FeedCount

promote Headline Animator

join